About us
Cervantes Wine Club, by Crescent Imports, Inc. is the most recent mutation of a business that was born in 2020 right before the COVID-19 pandemic hit the world and turned our lives upside down. Somehow Crescent survived the crisis and new cycles continue as the company grows in this rapidly changing industry and environment. This is the new face of a business that is ever evolving and we hope that this iteration will allow us to be closer to you and we get to share our passion for curating a portfolio of value added wines from producers that are good friends, but most importantly, are pouring their hearts out to produce wines we are proud to represent in the USA. Please refer to the section, How It works, for information on how to order our wines. Also please refer to the section of Producers to learn about each or our wine suppliers.
By way of background, Rafael Cervantes, the founder of Crescent Imports, is a Mexican national with roots in coastal Asturias, Spain. Rafael’s early years in Mexico City were around a big (and loud) family gathering around a table always filled with good food and wine. This may have been where the seed of Crescent Imports was planted. Rafael went on to mayor in mathematics and pursued a career in banking. A few years later Columbia Business School brought Rafael to NY where he continued his career in banking. After more years than he likes to admit in this industry Rafael decided to hit the reset button and pursue a career which really satisfied him and made him feel realized and connected with his early roots: to him this meant wine. The crescent moon has long been a symbol of rebirth and new cycles in life: birth of new ventures, relationships, and new beginnings. This is where the name comes from and how Crescent Import has always embraced the changes that come with life.
During our journey in the wine industry the last few years we found out how to deliver our wines directly to the end consumer and we hope that this will allow us to keep growing, but most importantly, we hope that this will allow us to take you on an experience by tasting new and old varietals from the regions we procure wine from. We hope that you’ll explore our portfolio and will keep coming back for more. Our portfolio is is constant flux and we hope that’ll keep you coming back for new things and your favorites.